This course prepares the students to resolve business and other issues using scientific inquiry. It exposes the learners to the pivotal concepts and principles of technical and research writing as applied to the accounting discipline. The course introduces the learners to the research process, focusing on the quantitative, qualitative, and mixed research methods. The types of the research papers, such as theses, feasibility studies, case analyses, and technical writings will be extensively discussed. Likewise, learners will be exposed to the different statistical tools that are appropriately applied for analyses of data. Learners shall be able to draft a research paper proposal using the effective technical style and applying the principles learned.

This course tackles the nature, scope, functions and importance of production and operations management in business. It includes discussions on productivity, competitiveness and strategy, forecasting, production system design, process selection and capacity planning, facilities layout, design of work systems, quality, scheduling and just-in-time manufacturing systems.

This course is designed to provide students with the necessary skills and knowledge to determine the information necessary to address an identified research problem (basic or applied) and, using this understanding, develop and use an actionable research proposal. In this process, the students will gain an understanding of relevant approaches and elements of undertaking a research inquiry specifically to provide insights to solving a relevant problem. They will develop critical core competencies and skills required to carry out such an inquiry. These competencies and skills include: defining research questions; setting appropriate research objectives; study design that incorporates research objectives and budgetary constraints; secondary and primary data collection and instruments; sampling and analysis methods; and effective reporting of results; as well as the importance of ethical conduct in conducting research in both a domestic and in international business contexts.

Business law is the law that governs what happens with commercial matters, and there are two main types: regulation of commercial entities and regulation of commercial transactions. Laws have evolved over centuries, and have had to adapt to changes in technology and society

Salesmanship can be defined as the skill required to convince people to buy or in persuading people to do something. The best description of “selling” is: Selling is the process of transferring your enthusiasm for an idea, product or service to a customer or potential customer with a need to be satisfied

Strategic Business Analysis (aka Enterprise Analysis) encompasses all of the pre-project work to identify business problems, define business opportunities, develop a business case, and recommend whether to initiate a project.

This course aims to provide thorough understanding about Advertising and the Real world. It will help student analyze marketing/advertising opportunities and will be able to know the process in creating and advertising plans. This course discusses details about advertising foundation and environment, advertising media, and creating advertising. This will introduce student to the richness and variety of the advertising world.

Product management is an organizational function within a company dealing with new product development, business justification, planning, verification, forecasting, pricing, product launch, and marketing of a product or products at all stages of the product lifecycle.

This course introduces the fundamental concepts of structured programming, and provides a comprehensive introduction to programming for business/marketing. Topics include software development methodology, data types, control structures, functions, arrays, and the mechanics of running, testing, and debugging. This course assumes computer literacy.